Bubble wrap was originally designed to be used as wallpaper. Bubble wrap was born in 1957 when engineer Al Fielding and Swiss inventor Marc Chavannes tried creating a textured wallpaper. However, their product was rejected. They also tried marketing it as a greenhouse insulator, but the material still fell short. However, when IBM released a new computer, Fielding and Chavannes pitched their concept as a protective covering for computer shipments. From then on, bubble wrap was adopted as the go-to protective wrap. The third time’s the charm, I guess.